GGC to host USG Social Business workshop

Georgia Gwinnett College will host six student teams from Georgia colleges and universities for a March 3 Social Business Workshop. The teams will meet with several mentors from Atlanta-area businesses interested in supporting social businesses in the state.

Georgia Gwinnett College will host six student teams from Georgia colleges and universities for a March 3 Social Business Workshop. The teams will meet with several mentors from Atlanta-area businesses interested in supporting social businesses in the state.

The teams were selected as having the best student-generated social business ideas during a state-wide social business plan competition hosted by the University System of Georgia (USG) Board of Regents last October. The student teams were required to create proposals addressing community issues and promoting job creation within local communities.

Small teams of mentors will review each team’s business plan and presentation while providing feedback to the students. Then, all teams will make formal presentations to vie for one of two slots in the 10-week Village Capital-Atlanta funding competition. The April-June event offers a chance to win a $50,000 business investment.

GGC will be represented by a team that placed third among 38 colleges and universities in the October competition. The students presented a business plan called “Read4Life!” It is designed to eradicate adult illiteracy, which affects 1.5 million people in Georgia. Team members included business majors Adam Herbert, Shalaya Morissette, Kathy Cheng, Sasha Ruiz and Elizabeth C. Smith. Cheng and Ruiz are 2011 graduates of GGC.

The team’s social business plan was inspired by Morissette’s personal life experience – her mother did not know how to read.

“The project means a lot to me,” said Morissette. “It’s a simple idea, but there are adults who can’t perform simple tasks like reading prescription bottles or books to their children. With the right resources, they will.”

The workshop is hosted by Georgia Gwinnett College in collaboration with the University System of Georgia and TiE-Atlanta.

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